Full Speed Ahead into the Digital Future
The automotive industry faces a wide range of challenges. The ACES Transformation (Autonomous, Connected, Electric, Shared) calls for a rethink on production and logistics, sales and marketing. Customer behavior – and customers’ wishes – have changed. Fewer and fewer people want to own a car as a status symbol. What they want is sustainable mobility. EVs are trending, and so is carsharing. Sooner or later the connected car will lead to autonomous driving. And there is growing pressure on automakers and suppliers to make their supply chains resilient. All of these are topics that require a digital transformation. Best practice examples in our new e-book “Automotive IoT” show how the IoT can be of assistance.